Tuesday, February 16, 2016

Practical exploration

Research
My practical work will be inspired by type heavy-artists such as David Carson and Paula Scher.

David Carson





As a general analysis, all his work seem to be layered on top of each other or with letters flipped horizontally. Some of his designs can be difficult to read or to even wok out what it is since they've been placed so it overlaps onto each other. 

Paula Scher























Paula Scher's designs are more legible and easier to read. She uses different weights and points in her typefaces so some letters stand out more than others. She doesn't really overlap her designs so it is more practical as an advertising poster. The poster is still very type-heavy but it also is clean and fits inside the page.

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