https://www.eucerin.co.uk/about-skin/basic-skin-knowledge/skin-types
Consumers that are knowledgeable about skincare would be able to find specific products/ingredients for their skin concerns however, when people do not know much about skincare and only know their skin type, it would be easier to recommend products that are most likely going to work. It would be easier to market products that are suitable for skin types rather than having to read up on ingredients to see what it helps.
Characteristics of each skin type
Dry skin (Xerosis):
Almost invisible pores - produces less sebum
More prone to have wrinkles and fine lines
Normal (Epidermis):
Fine/small pores - well-balanced sebum production
No or a few imperfections
Oily skin (Seborrhea):
Large pores - produces more sebum than necessary
Greasy/shiny skin
No comments:
Post a Comment